advertising, influence of — Advertising is used for a variety of purposes: to attempt to persuade consumers to buy goods, change the image of a commodity or service, induce brand loyalty, encourage retailers to stock particular products, sell political ideas, or keep… … Encyclopedia of contemporary British culture
Advertising mail — Typical advertising mail Advertising mail, also known as direct mail, junk mail, or admail, is the delivery of advertising material to recipients of postal mail.[1][2] The delivery … Wikipedia
Location based advertising — (LBA) Location based advertising (LBA) is a new form of marketing communication that uses location tracking technology in mobile networks to target consumers with location specific advertising on their mobile devices. As Bruner Kumar (2007)… … Wikipedia
In-game advertising — (IGA) refers to the use of computer and video games as a medium in which to deliver advertising. In 2005, spending on in game advertising was USD$56 million, and this figure is estimated to grow to $1.8 billion by 2010 according to Massive… … Wikipedia
Search advertising — In Internet Marketing, Search Advertising is a method of placing online advertisements on Web pages that show results from search engine queries. Through the same search engine advertising services, ads can also be placed on Web pages with other… … Wikipedia
Social Advertising — has been around for years, contrary to this new definition given by Zuckerberg. It s about applying marketing and advertising principles to promote health and social issues and bringing about positive behavior change. It s what nonprofits and… … Wikipedia
Nickelodeon (Philippines) — Nickelodeon Philippines Nickelodeon Logo Launched November 5, 1998 April 1, 2011 (Independent Feed) Owned by MTV Networks Asia (Viacom) All Youth Channels … Wikipedia
Fashions — ▪ 2009 The faltering global economy determined the direction of fashion during 2008. Initially, the euro s significant appreciation against the dollar proved a boon to style conscious travelers who, visiting the U.S. from abroad as the year … Universalium
Bespoke — English pronunciation: /biˈspoʊk/ ( listen) is a term employed in a variety of applications to mean an item custom made to the buyer s specification (personalized or tailored). While applied to many items now, from computer software to… … Wikipedia
Mary Brooks Picken — about 1918, from her Secrets of Distinctive Dress Mary Brooks Picken was an influential American author of numerous books on needlework, sewing, and textile arts. Born in Aug. 6 1886, she founded the Women s Institute of Domestic Arts and… … Wikipedia